Conference Program and Venues
The conference program can be downloaded here.
Conference Venues and Events
The conference will take place in the Doelenzaal at the University Library (Singel 425, 1012 WP Amsterdam).
In addition to 19 engaging scientific presentations from advertising scholars, we are excited to announce four additional events taking place during the conference.
Get-Together
Wednesday Evening (27th of November)
Join us at the Brabantse Aap (Spui 30, 1012 XA Amsterdam) for an informal get-together with drinks and snacks.
Keynote
Thursday Morning (28th of November)
Boris Nihom, CEO of Dentsu Creative Amsterdam, will deliver his keynote address, "How Creativity Can Transform Brands, Business, and Society," at 09:15.
Cruise and Dinner
Thursday Evening (28th of November)
Enjoy a 1.5-hour boat cruise departing from a docking station near the conference location. The cruise will take us through the Amsterdam Light Festival before arriving at our dinner venue I-Dock (IJdok 4, 1013 MM Amsterdam).
Match-Making Lunch
Friday (29th of November)
Following the final presentation session on Friday morning, we will host a matchmaking lunch designed to foster international collaborations. With submissions from researchers representing eight different countries, this event offers a valuable opportunity to connect and network.